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The Drop: New Era x Billion Creation ‘Beer Pack’

Dropping Saturday, February 25th.

Beer.

Arguably, one of the most important aspects of San Diego culture. From the avenues of Little Italy to the up-and-coming breweries of North Park, all the way to the sandy shores of Oceanside, our city has become known as the home of craft beer.

But, beer is more than a good time with friends and family on the weekends. It's rooted within the community; bringing people together to create an amazing network of support, friendship, and artisanal craft. So, what happens in a city where artistry and alcoholic beverages align? The birth of some of the world's most respected breweries.

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The 'Beer Pack' capsule is an homage to four of our favorites; Ballast Point, Stone Brewing, Karl Strauss, and Coronado Brewing.

First, we have the 'Sculpin' 59Fifty fitted (and 9Fifty snapback), which builds on the popularity of the Ballast Point's 'Sculpin' IPA -- a gold-medal-winning beverage that utilizes hopping at five separate stages to solicit subtle tones of apricot, peach, mango, and lemon.

Front Logo is the interlocking SD in chrome white and burnt wood brown. Undervisor is a matching chrome white. 25th Anniversary side patch is done in teal blue. Back logo is a MLB Cooperstown Batterman logo.

Our second hat is the 'West Coast Vibes', paying homage to one of Coronado Brewing's most prominent IPAs. This bright, bursting, and exceptionally dry IPA features tropical undertones that have made it a favorite among the city's residents.

Front Logo is the Padres word logo in oceanside blue and sea glass green. Undervisor is straight gray. 1998 World Series side patch and MLB Cooperstown Batterman logos are done in matching colors.

Third, we've got the 'Red Ale', honing in on Karl Strauss' famous Red Trolley variant -- a holiday-inspired Irish Red bursting at the seams with copper hues, toffee aroma, and raisin/currant undertones.

Front Logo is the Padres 2016 All Star Game word logo done in scarlet red. Undervisor is a matching scarlet red. San Diego Stadium side patch is done in matching black and red. Back logo is a MLB Cooperstown Batterman logo.

And last, but not least, we've got the 'IPA' -- a generically-named colorway that highlights Stone Brewing's widely sought-after Anniversary beverage. This celebratory spirit is packed to the brim with tropical, citrusy, piney flavors, and finished off with subtle malt character.

Front Logo is the Padres P logo in white. Undervisor is gray. 40th Anniversary side patch is done in matching dark green and black. Back logo is a MLB Cooperstown Batterman logo.

These hats were designed with inspiration from San Diego's favorite craft beers (and breweries). They were not created in partnership with Stone, Coronado, Strauss, or Ballast Point.

New Era x Billion Creation 'Beer Pack' 2-20-2023 Banner Showcase

RULES:

NO GROUP BUYING
NO HOLDING SPOTS IN LINE
INDIVIDUALS MUST PAY SEPARATELY
TOKENS WILL BE HANDED OUT AT A RANDOM TIME
PLEASE FOLLOW ALL POSTED RULES WHILE IN-STORE
RESPECT OUR COMMUNITY AND MAINTAIN AN ORGANIZED LINE

New Era x Billion Creation 'Beer Pack' 2-20-2023 Drop Date Banner