New Balance footwear is an essential part of any adequately-styled streetwear kit.

Here at Billion Creation, we're committed to the brands that push the boundaries of their respective genre. Naturally, we're also committed to their consumers. For New Balance -- one of our most trusted providers -- that means the urban explorers, creatives, athletes, and style connoisseurs who aren't afraid to embolden themselves with the most aesthetically-pleasing footwear the genre has to offer.

New Balance began its life as a traditional shoe company in the 1930s, adorning the feet of Boston's working class. In 1960, however, the brand would adopt a new ethos, focusing instead on the production and design of innovative variants catered toward athleticism. Its first running shoe, the Trackster, was released to widespread acclaim, catapulting the company into favor among top-tier athletes, trainers, and programs. Eventually, New Balance's affluence would allow it to branch into other areas of the footwear world, producing thoughtful designs for walking, lifestyle, hiking, skateboarding, working, and sporting.

Today, the brand celebrates an exceptional reputation among athletes, footwear enthusiasts, and streetwear aficionados looking to bring a dash of contemporary timelessness to their wardrobe.

To show our support, we keep a wide variety of New Balance's most popular styles, sizes, and colorways in stock!

Men's Size and Conversion Chart

US MenUS WomenUKEULength (cm)
45.53.53622
4.5643722.5
56.54.537.523
5.5753823.5
67.55.538.524
6.58639.524.5
78.56.54025
7.59740.525.5
89.57.541.526
8.51084226.5
910.58.542.527
9.51194327.5
1011.59.54428
10.5121044.528.5
1112.510.54529
11.5131145.529.5
1213.511.546.530
12.514124730.5
131512.547.531
1413.54932
1514.55033
1615.55134
1716.55235
1817.55336
1918.55437
2019.55538

Women's Size and Conversion Chart

US WomenUS MenUKEULength (cm)
42.523421
4.532.534.521.5
53.533522
5.543.53622.5
64.5436.523
6.554.53723.5
75.5537.524
7.565.53824.5
86.563925
8.576.54025.5
97.5740.526
9.587.54126.5
108.5841.527
10.598.542.527.5
119.594328
11.5109.543.528.5
1210.5104429
12.51110.54529.5
1311.51145.530
13.51211.54630.5
1412.51246.531
1513134823

Frequently Asked Questions

Q: Are New Balance shoes true to size?

A: Per the brand, New Balance shoes should remain true to size in terms of length and foot breadth. If you feel the need to compensate for a wider foot, the brand also produces various cross-section sizes to provide wearers with the perfect fit in terms of support, coziness, and comfort.

Q: Do New Balance shoes run larger or smaller than comparable Nike models? 

A: While New Balance states that their shoes run true to size, the company sings a different tune when it comes to comparable Nike models. Generally, wearers recommend a size down from your traditional Nike sizing when dealing with NB sneakers, due to differences in dimensional measurements. If you wear a 9 in Nike, size down to an 8.5 in New Balance -- a size 7 (or 9.6-inch shoe) from the former would be a size 7 (or 9.8-inch shoe) in regards to the latter.

Q: Do New Balance shoes shrink or expand over time?

A: According to New Balance, each and every shoe in their catalog has been produced to fit true to size. As such, this means that they will not shrink over a long life of wear. In fact, specific models have been built to expand and adapt to their wearer's feet over time, providing adequate space for personalized comfort and support.

Q: What type of New Balance shoe is right for me?

A: New Balance adheres to three well-defined pillars when it comes to its shoes: cushioning, stability, and motion control. Cushioning shoes are crafted for individuals with a traditional walking/running gait, allowing for uncorrected movement and support. Stability shoes target those who suffer from overpronation, and feature Rollbar, Stabilicore, or medial/lateral posts. Finally, Motion Control shoes help to correct sever overpronation by introducing the brand's Rollbar technology, (combined with medial and lateral posts) to supplement a wearer's natural gait.