Rastaclat is an accessories brand that creates braided shoelace bracelets, making its mark on the market since 2010. The brand targets the market on skates, sports licensing, sneakers, and the youth and is in collaboration with people from the NBA, Penny Skateboards, and Mountain Dew. The brand promotes virtues of righteousness, creativity, and positivity through the novelty of its product and the mindset of its founder and CEO, Daniel Kasidi.
Rastaclat has a wide range of retailers from different markets and distributes to more than 50 countries. It offers different styles of Rastaclat bracelets targeting different cultures and markets.
The patented Classic Rastaclat bracelet
This unique classic braided shoelace bracelet features a timeless design for the sneaker and skate culture, where 100% of the proceeds are donated for breast cancer. This classic comes in different varieties and colors, such as the popular off-white Rastaclat, the Sanrio, and the Champion bracelet that incorporates their respective symbols on the bracelet.
The patented Knotaclat bracelet
The Knotaclat bracelet has a simple yet very stylish and meaningful design. The single knot design signifies the concept of how the past and the future intertwine. This bracelet at Billion Creation is popular with more mature consumers and in the upper echelons of the demographic.
The patented Miniclat bracelet
A slim-fit version of the classic Rastaclat bracelet was designed to cater to smaller wristed consumers, such as the youth and young women. This bracelet also shares the same mission of spreading positive vibes, and it also bridges the gap between age and built.
The brand is known for its durable, stylish, and quality products that promote creativity and positivity. It is in line with the founder’s aspiration of the brand to be the symbol of positivity that inspires all cultures by simply living it. The brand also aims to be globally recognized by developing partnerships all around the globe. The company partnered with Sanrio, a Japanese company that produces Japanese popular culture products, and other sports leagues.
Rastaclat offers consumers not only the novel style and quality of their products, but also a social symbol, the idea of positivity, the storytelling of what the wearer believes and hopes and the resonance with its wearers is what the Rastaclat meaning is all about.