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Founded in 1911 by Giansevero and Ettore Fila in Biella, Piedmont, Italy, Fila Holdings Corporation, or popularly known as Fila, is the most respected brand of athletic footwear and sportswear throughout the world. It was originally established to make underwear for the Italian Alps, but it was recognized as a brand when the company made sportswear, and Bjorn Borg, a famous tennis player, endorsed it in the 1970s. Today, Fila operate in various offices in 11 countries worldwide. Moreover, Fila has maintained its status as the leader in manufacturing luxury sportswear, including athletic apparel, streetwear clothing, and sneakers.
Fila’s most popular sneakers are the Original Fitness, F-13, Original Tennis, Disruptor, and Mindblower. For more than 100 years, Fila never fails to create affordable, stylish, and efficient shoes for athletes, runners, and casual wearers. Fila running shoes feature updated cushioning and support while Fila tennis shoes feature enhanced outsole to be suitable for casual fitness and exercise and multiple sports. The midsole has the EVA for soft cushion, long-lasting comfort, and shock absorption.
Fila shoes also include pickleball sneakers, tennis sneakers, lifestyle shoes, sandals, and slides designed in a specific size for men, women, and kids. Billion Creation offers the FILA original tennis black shoes.
Starting as a small company in a little town in Italy, Fila evolved into a lifestyle brand that is recognized as the most reliable sportswear brand. Fila continues to deliver the luxurious style for fashion, for street, and sports. It remained true to the European aesthetic and quality that it carries from the day it started.